How to set taxi fares for distance and time (without undercharging)

Setting rates is one of the highest-impact decisions for professional drivers.

Start with your cost floor

Calculate fuel, platform fees, dead mileage, and your target hourly earnings. Use that floor to define base fare and per-mile rates.

Validate with real trips

Test three recent routes and compare expected vs actual margin. If waiting time erodes margin, increase your per-minute waiting charge.

Use a structured Taxi Meter App workflow to keep rates consistent across all jobs.